If you’ve worked with Melbourne SEO Services for any length of time, you’ll know we’re huge fans of any technology that helps us to do our jobs more efficiently. One of our favourite programmes at the moment is Shoeboxed, a software application that...
Click here to download an interview with Laura Betterly. I’m back from Dori Friend’s SEO Rockstars Event and I was actually hoping to release this interview with one of the speakers just before leaving but I got a little caught up. You know what it’s...
Click here to download an interview with Troy Broussard. You’ve probably already realised, with Google’s recent SEO updates, to succeed online you need to more than a one trick pony. You see, in a boom time, many confuse their own skill with simply being...
When I say “citation”, I’m not talking about a virtual cop pulling your website over for speeding, and then issuing you with a “citation”. What I’m referring to are online citations for businesses – the kind that can really...
No, it’s not a pro-wrestler or the name of an action movie… Google’s ”Top-Heavy” update, released in January 2012, targets websites overloaded with AdSense ads “above the fold” with very little content that’s only accessible if users scroll all the way down. So,...
Your website’s usability should be a primary concern from day one. Why? Because the more engaged users are with your site, the longer they’re likely to stay. The length of time a visitor stays on your site translates to search engines that the person’s experience is a...
It’s just not logical to start a business without a website nowadays. People search for practically everything they need online, so you have to be there in order to be found. The core of your website is, of course, the domain name. There are heaps of places you can...
Of course you want to go for a catchy and memorable domain name, I even bet you sat long & hard working out a long list of potentials to narrow down. But as you compile your possibilities, keep in mind it’s not enough to only have a cool-sounding name for your...
Because keywords play a big part in SEO, a lot of online marketing newbies spend much of their time going after that top spot for a certain word or phrase. Although the motive is good, the big mistake here is not acknowledging that high keyword rankings have little...
You already know that traditional marketing, web 2.0 SEO tools, and a pinch of common sense make great recipe for Internet marketing success. The job now is to stand out against everyone else as a market leader. If becoming the market leader is what you’re looking to...