Unlike many traditional marketing methods, with SEO you are able to get a very clear, measurable result for your efforts. You are able to see where you appear on Google, how many new visitors this brought to your website and how many of these visitors went on to make...
Having identified the keywords you’re going to target, you now need to ensure Google sees your website as a good match for those keywords when people are searching them. This is called website optimisation. To do this you need to put your keywords in the right...
First things first, you’ve got to know the landscape of your market. You need to know how to do keyword research. What searches are your clients typing into Google? Who are you competing against and what are they doing? The aim here is to build a list of...
The fact is, your clients are on Google looking for your products and services every day and unless your website appears at one of the top 3 positions in Google (or at the very least on page #1) they’re going to do business with your competition. Can you imagine...
If you go to Google you will find any number of templates to use for your press release writing. However, the most important parts are the headline and the first paragraph. Before you put pen to paper, you need to understand what it is that you’re trying to achieve....
Most people shy away from recording their own videos because they think they need the most expensive and the latest video recording equipment. That is not the case because there are very good alternatives to the high-end gadgets. Things You Need To Make A Video The...
There’s no point being anti-social now…social media is the trendy part of business but luckily, you can dominate the competition with it! Because of their enormous popularity with the general public, it makes no sense to ignore Facebook, Twitter and the like...
In our earlier post, we learned about the importance of list building. Now we are going to discuss about setting up your very own autoresponder series. It is really quite easy. How To Install It’s smart to use a third-party autoresponder provider. The set-up process...
There has been a lot of talk about Google Maps over the last couple of years. With satellite images, everyone in the Internet has been able to see our planet in an amazing degree of detail. Street View advanced this technology even further and created a degree of...
Building Links Over time you will find that your website will be linked to by other sites without you even having to ask. Until you reach this stage however, you need to take the initiative. Let us consider some ways to build links. Regardless of which link building...
