I know sometimes it’s hard to know who you can trust and who to avoid online. Sure there’s loads of good internet marketing products and services online but how do you know which ones are good and which ones are the scams? Over the years we’ve worked...
As a small business should you be aiming for your videos to go viral or should you just concentrate on making well put together branded videos? Well, you may not get your product featured in a Will Smith blockbuster, but we would suggest you concentrate on your brand...
You know that you need to start incorporating internet video marketing in your business but what do you actually put in the videos? What should they be about? Are you making the right types of video? It depends partly on whether they are going on YouTube, on your web...
As a small business you may not need reminding about the growing importance of online video to your marketing efforts, but it doesn’t stop at introductory videos, product videos, how-to videos and videos answering FAQs. Another important type are the interview videos;...
Finding the right balance between the types of promotional videos you make for your small business might just be the difference between running a successful online marketing strategy and one that leaves you scratching your head! Firstly, recognising the different...
When it comes to “easy pickings” and “low hanging fruit”, as an online business you can’t go past web video for bringing the juiciest results! Web video marketing is something that ALL businesses should be looking at and here are 5 of the main reasons why: Take a Look...
Sometimes do you find yourself taking your eye off the ball and creating tasks just to keep your virtual staff happy? That’s wasting valuable time and money that could be put to other uses. Before blindly outsourcing all parts of your business left, right and center,...
Although it’s best to keep your hiring process quite fluid, so that you can modify it over time, if you’re looking for some guidelines on virtual applicant screening, for assembling a high quality virtual squad, we have listed a 7-step process below that...
As you’re assembling your dynamic virtual team you’ll want to be able to ask them questions that will elicit the right information from them during the final interview stage of the hiring process. That means some smart questioning and that’s what we cover...
Every step of the hiring process needs to be aimed at hooking the type of great performers that you want working in your business. That process starts with writing a job advertisement that will attract the best and there is a skill to doing this that many small...
