Building and maintaining a successful business is no small feat; it’s very hard, if not impossible, to do alone. So the best thing to do is to build a team of “A Players” whom you can count on to keep your business healthy. The big question is this: How do you choose...
One of the biggest mistakes that can be made by someone who is a success in business is that they stop trying to learn. It’s perfectly fine to consider yourself an expert in your niche, and it’s fine to consider yourself a business expert as well – just remember...
When building links, how much should you vary the anchor text? First things first, it is important to bear in mind that no matter what you’re doing online, you should try to replicate, as much as possible, what happens in nature. That is to say, would it be natural,...
When you’re starting an online SEO campaign you would naturally want to implement a quality link building strategy. You might then wonder if you need to have links coming to your site only from sites which have the same or a similar theme? For example, if your site is...
So you’ve been working on your SEO for a while now, and you’ve finally made it to Number One on Google Congratulations! Your main keyword is up there – someone searches for the phrase “katana”, and your company’s name comes up – right at the very top! You’re excited,...
You’ve followed all the rules – you chose your keywords and phrases, you made sure that those are implemented correctly on your landing page and you’re ranking pretty high on Google, obviously on your way to the top. But did you know that there are two types of page...
For your online business, you can without a doubt say that your list is essentially the key to your kingdom. This is your complete database of people you need to stay in contact with. They’re leads, potential customers, and hopefully they’re interested enough in you...
Blogs are probably the most popular form of website that’s out there today. They’re easy to access; they have low price points (many personal blogs are even free!); and they allow anyone with a keyboard and an internet connection to say what they want to say. Many...
Recent news around the SEO industry is that Facebook traffic has exceed Google. Did you hear? As to be expected, more and more “internet gurus” have suddenly appeared selling training courses in how to get traffic with Facebook ads, and how to ride the...
It’s tempting when you’re a small business person to do everything yourself. You open the shop yourself, count the stock yourself, train and manage the staff yourself. But there are some things you shouldn’t try to do on your own. You...
