The 5 Pillars Of YouTube Video Optimization

You’ve spent time planning, shooting and editing your video; it’s been uploaded to YouTube and is looking great on your channel! Now – it’s time to sit back and watch the viewers flock to view it, right? Not quite so fast! Video optimization is a key component of...

Top 3 Mistakes Businesses Make With Keyword Targeting

If you’re a small business designing a website, understanding keyword targeting is one of the fundamentals of success; but it’s amazing how many mistakes are made with it. Most businesses don’t understand that you can actually rank for any keyword that you like, if...

3 Steps To Effective Keyword Research For Small Business

Before writing your web copy and building your site you need to drill down into the nuts and bolts of your business and do keyword research. This will identify the phrases that you will target through your web copy and on-page SEO to get your site ranking with the...

The Basics Of On Page SEO – Part Two

In part one of this post we looked at the concept of on page SEO: what it is, how it differs from off page SEO and three of the first things you can be focusing on to get your website in good SEO shape. In the first part we focused on “back end” optimization...

The Basics Of On Page SEO – Part One

The beauty of on page SEO is that you can do it once and it can last for the life of your website. That makes it doubly important for you to get it right first time, so that you can forget about it, let it do its job and concentrate on your off page SEO, which is more...

Two Search Engine Ranking Factors You May Overlook

We all know that the likes of keyword optimisation and backlinks are major search engine ranking factors for your website, but there are a couple of others that you may not have considered. We look at these below. 1. Website Commenting The trend of commenting on...

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