Over the last few years, it has become crucial to ensure that business websites are Google-friendly. And to become Google-friendly, a website must give users an effortless and comfortable experience in navigating and using their site. A Brief Glimpse into Google...
Chapter Index / Previous Chapter / Next Chapter One problem that we find that many people have, is that they jump ahead with establishing their authority and creating their content, but forget about building and managing their foundations. Like with many things,...
System Architect | Fernando Angulo: SEMrush.com It’s an all too familiar sinking feeling. You’ve invested all your energy into creating the killer website for your business, but now it lays dormant, lost in the depths of the internet sea. You’ve got the magic system,...
Quick & Easy Website Fixes To Improve Your Traffic & Conversion The web is forever changing and evolving, and sometimes it’s hard to know where to focus your energy when promoting your business online. Fortunately, we’ve been through all the changes the search...
Google wants to reward great websites with high rankings. But what are they actually looking for? What they’re ultimately looking to do is find authorities. The website owner needs to think, how can I build up the authority of my website in the eyes of Google? When...
An important part of search engine optimisation is how to find the best keywords. To do this, we need to consider who our target market is. Imagine your blog right now and think about what is your target market actually looking for? We need to get into their head and...
