First, do you know what an H1 tag is? In short, H1 tags are simply html code that call out and format certain text as a heading. Many SEOers say that it’s important, for good SEO, to have an H1 tag set on every page with the primary keyword phrase within the tag. Is...
Some confusion exists about how much weight the meta keywords have in the ranking algorithm and how much it can affect your rankings. Matt Cutts, a spokesman from Google, has said that they’ve been ignoring them for years, as have a few other search engines. Yes it’s...
If you’re like most people, you have spent a lot of time on your business, and you have probably spent a lot of time – and money – on your website. Choosing the colors, the layout, the formatting – these are all very important. But if you want people to find you...
When building links, how much should you vary the anchor text? First things first, it is important to bear in mind that no matter what you’re doing online, you should try to replicate, as much as possible, what happens in nature. That is to say, would it be natural,...
It’s tempting when you’re a small business person to do everything yourself. You open the shop yourself, count the stock yourself, train and manage the staff yourself. But there are some things you shouldn’t try to do on your own. You...