As a small business you may not need reminding about the growing importance of online video to your marketing efforts, but it doesn’t stop at introductory videos, product videos, how-to videos and videos answering FAQs. Another important type are the interview videos;...
Finding the right balance between the types of promotional videos you make for your small business might just be the difference between running a successful online marketing strategy and one that leaves you scratching your head! Firstly, recognising the different...
When it comes to “easy pickings” and “low hanging fruit”, as an online business you can’t go past web video for bringing the juiciest results! Web video marketing is something that ALL businesses should be looking at and here are 5 of the main reasons why: Take a Look...
Shooting videos is becoming second nature to people who have grown up with YouTube as a daily feature of their lives, but small business owners are only just beginning to discover the true power of online video and how it can be used to shoot their business to the...
It is not enough to just create a great video, post it on YouTube, and just wait for things to happen. You have to put some effort into making your video rank or stand out from the crowd. There are many things to consider that will affect your video’s rank in...