Video sales letters have great “conversion” rates into sales, but if yours are not having the effect you’d hoped for it may be because they’re not packing enough of a punch at the start, to grab the viewer’s attention. Starting a sales letter well can mean that...
Are you wondering why your videos haven’t increased your sales yet? You were told that video marketing was the way to go for boosting sales but so far the impact hasn’t been what you hoped? Well, that could be due to the format of your promotional videos – are they...
Is there anybody on the planet who hasn’t seen or heard of the “Will It Blend?” series of online videos? Those of you left with any doubts about the effectiveness of online video marketing in general and, in particular in answering customer questions or objections,...
As a small business should you be aiming for your videos to go viral or should you just concentrate on making well put together branded videos? Well, you may not get your product featured in a Will Smith blockbuster, but we would suggest you concentrate on your brand...
You know that you need to start incorporating internet video marketing in your business but what do you actually put in the videos? What should they be about? Are you making the right types of video? It depends partly on whether they are going on YouTube, on your web...